From no structured outbound process to a $3.2M active pipeline in 82 days.
Fineris replaced trade-show dependency and raw trade-data workflows with structured outreach to active category buyers.
About an Agri-Food Manufacturer
An agri-food manufacturer expanding export sales to active buyers while keeping company details confidential.
Background & Challenge
The manufacturer had no systematic outbound process and relied heavily on trade shows, raw trade data and manual follow-up.
As results declined year on year, the team needed a faster and more reliable route in agriculture and animal nutrition.
Solution
Fineris identified and contacted buyers already active in the category, converting raw market signals into qualified trading conversations.
In 82 days, the team built a $3.2M active pipeline, opened negotiations with major global buyers, and began discussing a six-figure deal with one of the largest buyers in the category.
Our Impact
Proof
